Feb 21, 2023 - FAS
Selangor Football Club today confirmed AEON BiG as the Red Giants' newest official partner for the 2023 Malaysian League competition, following the signing of a cooperation agreement at 1pm today.
The signing ceremony took place at AEON BiG Wangsa Maju, and was attended by Dr Johan Kamal Hamidon, Chief Executive Officer of Selangor FC, and Sheikh Farouk Sheikh Mohamed, Managing Director of AEON BiG.
The establishment of AEON BiG (M) Sdn Bhd is part of the AEON group's strategy to expand its operations in Southeast Asia and further develop Asean operations. They also have a thorough understanding of "Customer First" and target market needs, which is aided by an optimal product mix.
In this collaboration, AEON BiG will provide essential items for the Selangor FC squad, as well as collaborate with the Red Giants Team Card to allow supporters to shop conveniently. Throughout the 2023 football season, Red Giants Team Card holders will receive a 5% discount when shopping at any AEON BiG branch on the 15th and 30th of the month (subject to terms and conditions).
Sheikh Farouk Sheikh Mohamed, Managing Director of AEON BiG, stated, "We are thrilled to be a part of the Red Giant family this year, in keeping with the word 'AEON,' which means eternity in Latin. Selangor FC is one of the teams that is constantly collaborating with different brands. We can see that they are capable of taking good care of this relationship "He stated.
Dr Johan Kamal Hamidon, Chief Executive Officer of Selangor FC, is also pleased with this collaboration and believes that it will have a significant impact on both entities.
"We at Selangor FC are delighted to welcome AEON BiG to the Red Giants family. This demonstrates that the local football industry, and particularly our beloved team, is still highly regarded and trusted by leading companies such as AEON BiG to invest and share expertise "He went on to say.
AEON BiG branding will be displayed at the stadium on match days, as well as Selangor FC's digital assets for the season, as part of the partnership.
Selangor FC would like to thank you and welcome you to AEON BiG once more. We hope that this collaboration will encourage other Malaysian companies, particularly those in Selangor, to become Red Giants' official partners.
Meanwhile, today the Selangor FC squad will undergo the last friendly match before the Malaysia Super League 2023 campaign opens on February 26 against Kelantan United FC.